Yahoo to be Featured on H.P. Computers
Yahoo to be Featured on H.P. Computers
This past Thursday, Yahoo reported that they had agreed on a deal with Hewlett-Packard to place Yahoo search and other Yahoo services on all HP computers being sold in the United States and Europe. These HP computers will feature an internet toolbar with a combination of HP and Yahoo features. Furthermore, Yahoo will be the default search engine on many Microsoft Internet Explorer 7.0 models, which are coming soon. HP consumer PC’s in North American will soon be equipped with an internet toolbar featuring Yahoo services, and Yahoo will be the preferred internet search engine for Internet Explorer 7.0. And effective immediately in Europe, Yahoo’s home page will be featured on consumer PC’s.
Yahoo and Google have been competing to win exclusive positioning of their services within the major hardware and software makers. Google has been anticipating this move by Yahoo, and realizes that HP users will gain instant access to Yahoo search, email, links, and other Yahoo services. To combat this anticipated move by Yahoo, Google has signed deals with Dell, software makers like Adobe Systems and Intuit, and media companies like News Corporation. However, Yahoo’s momentum has greatly increased with its recent partnerships.
Yahoo has made a multiyear distribution deal with Acer, the top PC notebook maker in Europe, which will place Yahoo services on Acer computers. Yahoo also has similar deals with major broadband communications providers in the United States, Canada, and Britain.
These two search engines, Yahoo and Google, have long been in competition with each other and are arguably the most popular search engines on the internet. These strategic partnerships that each company is making will increase their popularity to an even greater level and could possibly reduce the use of less popular search engines such as AltaVista and AskJeeves.
Above picture found here
posted by jfight at 3:28:00 PM
1 Comments:
I’ve been a follower and user of Google ever since it was launched in 1998. Previously, I had always relied on multiple search engines including Yahoo! and AltaVista but was not entirely happy with my searching experience. Then along came Google and all my troubles were solved (not to mention Gmail, the Google email service, which is free to users and includes a mighty 2.7 gigabytes of storage space, dominating Yahoo! Mail). However, it is interesting to see how Yahoo!, who has been lagging behind Google in recent years, tries new and different ways keep up with their most notable rival. Hooking up with HP might prove to be profitably in the long run for Yahoo!, but only time will tell.
Regards,
Michael
6:07 PM
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